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Strava

Scaling fast
Software Development San Francisco, California Watching 733 employees Updated as of Jun 26
The read

Strava posted net +28 headcount over 90 days, but the growth masks a leadership reset: three director-level roles departed from product management and technical support, while the company brought in five new VPs and C-suite executives—including a CISO, VP of Partnerships, and Head of Product Design. The 44 hires skew toward product (15) and engineering (17), with talent pulled from Apple and Google (two each), signaling a push to professionalize product and security infrastructure. Departures scattered to smaller firms like Algolia and Fi, and one support manager moved to WHOOP, a direct competitor in the wearables/fitness-tracking space.

+3% of staff
Net headcount · 90d
+28
mostly Engineering
New hires · 90d
44
vs 44 hires
Departures · 90d
16
quiet
Leadership moves · 90d
0

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Hiring paceCooling

New hires per month, last 12 months. 133 total hires.

1 joined
Jun 2025
6 joined
Jul 2025
14 joined
Aug 2025
10 joined
Sep 2025
12 joined
Oct 2025
11 joined
Nov 2025
15 joined
Dec 2025
5 joined
Jan 2026
15 joined
Feb 2026
22 joined
Mar 2026
12 joined
Apr 2026
10 joined
May 2026
12 months agoLast month

Notable moves

Hires, exits and promotions over the last 90 days — by role and function.


  • 10 people joined Engineering Aggregate
  • 8 people joined Aggregate
  • 6 people left Aggregate
  • 4 people joined Aggregate
  • 4 people left Aggregate
  • 3 people joined Aggregate

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Where they're growing

Net change by function, last 90 days.


Product +6
+4
+4
+3
+2

Flight risk watch

3 senior people showing exit signals.


Talent flow

Which companies Strava hires from — and loses people to — over the last 90 days.


Recruiting from

Apple+2
Google+2
NBCUniversal+2
Affirm+1
Banner Management Consulting+1
Channel 4+1

Departing to

Algolia−1
Fi−1
Instrument−1
LVT (LiveView Technologies)−1
Thorne−1
Unordered Games−1

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